Do you treat existing customers differently from new customers? Most people do and it is disgusting. For one thing, we tend to take existing customers for granted. All of the special attention we provided prospects to turn them into customers tends to dissipate once they are on board. In some cases, when it comes time … Continue reading New vs. Old Customers
“You build a perception of your potential based on what you see in your life” Linda Dillman Chief Information Officer- Wal-Mart Stores Translation: If you are closing sales, you have the perception you are good. If you are stuck in a slump, the perception changes and you start questioning your worthiness. To constantly succeed, … Continue reading Linda Dillman
When we hear “You’re Fired”, the first thing that comes to mind is Donald Trump’s Apprentice show. Yet, is the concept of firing limited to employees? The answer is a resounding no!!! How about firing some customers? Customers fire vendors for not being good. So, why can’t vendors fire customers who do not fit their … Continue reading Who’s Fired?
Tragically, we sometimes realize the valuable contributions of others in death vs. life. On Monday, April 19th, 2004, James R. Cantalupo, CEO of McDonald’s, died of a massive heart attack just before the opening of the annual McDonald’s convention in Orlando, FL. Mr. Cantalupo came out of retirement in January 2003 after McDonald’s posted its … Continue reading The Late James R. CantalupoCEO – McDonald’s
When Alex Rodriguez (A-Rod), the Yankees newest acquisition, started the season in a long slump, the media kept asking him how he was dealing with all of the negativity. Not once did A-Rod lose his smile, cool or change his demeanor. He replied consistently that he was not worried at all. His stroke will come … Continue reading How many thoughts are in your mind today?
My good friend and best-selling author, Bill Brooks, just had his new book, The New Science of Selling and Persuasion: How Smart Companies and Great Salespeople Sell, published by John Wiley and Sons and made available just this week at an unprecedented 35% discount. This discount is for a limited time ONLY. This book reveals … Continue reading New Book You Want to Read ASAP!!!!