“I tell you and you forget. I show you and you remember. I involve you and you understand”. Eric Butterworth TRANSLATION: Titans always engage their customers as active participants in sales calls. You are more likely to have your message land with greater impact if the person you are talking to is involved and understands … Continue reading Eric Butterworth
In my first sales position in 1980, I was breaking sales records left and right. In fact, by June of that year, I was at 180% of quota! I remember a conversation I had with my manager that month which provided me with a memory I will never forget. As I returned to the office … Continue reading Come On, Push It!
What’s the difference between today’s 25 year old Jennifer Capriati and the teen age version 9 years ago? COMMITMENT! As a teen, she was totally unfocussed on winning and overtaken by the celebrity status she enjoyed. Her main interest was partying. She also fell victim to being influenced by individuals who were out for their … Continue reading Bravo- Jennifer Capriati
Buzz Marketing is the latest fad being talked about. The idea is to use a handful of carefully chosen trendsetters in a community to act as “influencers”. For instance, you can call up your friends or associates and act as an influencer regarding a product or service you highly recommend. If the pitch is done … Continue reading Catching a Buzz!
“When you are in your own head, you are behind enemy lines!” Unknown Source TRANSLATION: If your ego is oversized, you are less likely to be listening to your customers. If you think you are not good enough, you are not equipped to be listening to your customers. Concentrate on your customers and everything else … Continue reading Titan Quote
The two universal laws of sales success are: Sell more to existing customers and keep prospecting for new business at all times. Which of these laws is more critical to your success? Both of them! It is a fact that it costs you less to sell more to existing customers because you have already invested … Continue reading The Balanced Growth Plan!
“You may be disappointed if you fail, but you are doomed if you don’t try.” Beverly Sills TRANSLATION: Titans are always trying out new ways to increase the value they offer their customers and improve their performance
Tired of carrying all those brochures and spec sheets? Then go to the nearest dumpster and throw them out (you may want to check with your boss first). Companies now are getting smart and trim by providing their sales people with CD Rom’s the size of a business card. These CD’s are easy to use. … Continue reading CD Business Cards
As a leader, you have developed ideas as to what works and what doesn’t work. You have a bias as to what you believe. Question is, does your current bias serve you well? We have all heard the old axiom ‘if it ain’t broken, don’t fix it’. While it is true that a well-oiled machine … Continue reading Bias vs. Change
In case you were wondering if Cindy Roth-Karr is related to me, you better believe it. Besides being a loving wife and wonderful mother who supports my efforts and takes care of family issues during my extensive travels, she is also a sales superstar. While I am usually hesitant to highlight family members, there is … Continue reading Cindy Roth-Karr