We all want success, and we may even expect it in some way, but not everyone attends to the details and habits that build a successful outlook. This morning I walked into the lobby of the Residence Inn where I am staying in Winston-Salem and witnessed a surprising scene—the entire hotel staff was going through … Continue reading How to Set the Stage for Success
Loyalty is a valuable commodity. First and foremost, of course, our loyal and valued customers buy from us, and better yet, they come back, again and again. But they also tend to sell us in a way that we can never sell ourselves. As a Sales and Leadership expert, but also as a customer, I have seen that loyalty … Continue reading Memorable Experiences Bring Customers Back
We rarely think about it or recognize it, but we all operate with something known as “normal strategies by default,” those ingrained strategies we have used all our lives to help us get to where we are today. As salespeople, some of those strategies are geared toward protecting us from rejection. Yet when those strategies … Continue reading Eliminate the Fear of Rejection
The NFL season opened Thursday, September 7th, with the Kansas City Chiefs versus the New England Patriots. In the pregame show on NBC, they ran a clip of Patriots’ Coach Bill Belichick addressing the football team of the high school he attended as a teen. In his message, he said, “Trust is not given to you. It is … Continue reading Increase Your Value by Developing Trust
A client cancels a meeting at the last minute. A customer cancels an order you were expecting. A long-time customer is lost because a competitor has wooed them away. The unexpected happens more often than we might like, and for those of us in sales and leadership, dealing with the unexpected should be expected. Yesterday I … Continue reading How to Turn Setbacks into Opportunities
The act of seduction is not always about romance and sex; it happens in sales all the time. I remember going after a deal many years ago where the buyer was trying to seduce me into lowering my price in exchange for more business the following year. But guess what? I said no! I had fallen for … Continue reading Avoid Being Seduced by Empty Promises
If you want to differentiate yourself from the competition, you have to play your own game, not the game everyone else is playing—which is doing whatever the customer is asking to make the customer “like” you. The old saying that people do business with people they like is only true to a point. What is more true … Continue reading How to Differentiate Yourself from the Competition
When you lose a sale, whose fault is it? Is it the customer who doesn’t know what they want or need, the competition who gave the customer an offer they could not refuse, or the customer’s unwillingness to fire a long-time vendor? Or do you blame the lost sale on the most common explanation of … Continue reading How to Stop Fear from Causing You to Lose a Deal
Use your smartphone to increase sales —and I don’t just mean by dialing prospects. This two-minute video demonstrates an easy way to use your phone to do the selling for you and increase your IMPACT! As a Sales and Leadership expert, I assure you that the time you invest in using this tool will deliver big results.
What does your pipeline look like? What percentage of your pipeline does your biggest account represent? A few years ago I was in Sao Paulo, Brazil, doing a keynote on negotiations. During the break, a CEO of a small company that produces automobile parts approached me and complained about the purchasing agent of a major automobile … Continue reading A Win-Win: How to Eliminate Pressure and Increase IMPACT!