Customer Loyalty
If companies are to survive today, they must convince customers and prospects that their products/services are not just nice to have, but are a “must have.” That’s the position Karen Cone found herself in at the beginning of the Great Recession when she was President and CEO of TowerGroup, the leading research and advisory services…
Video Interview on how a senior executive turned his sales team around and forced his competitor out of a market
Yesterday I was sitting in the exit row on a flight when the flight attendant came to all three of us sitting in that row and asked if we would assist in helping to evacuate the plane in case of an emergency. Two of us replied yes. The person sitting next to me incredibly said…
In April of 2008, Steve Keating, Manager of Selling Skills at the Toro Company, heard me speak about using social media to build one’s sales. Already involved with Twitter, Steve had at the time a few hundred followers. After hearing the presentation, he decided to make it a key strategy in building both his personal…
Retailers like Sam’s Club and CVS have figured out that huge profits come from customization. Using discounts to track results, Sam’s Club achieved a 1-2 percent acceptance of generic discounted offers. Realizing it had a trove of information regarding buying habits and the purchasing history of each customer, it developed a new program called eValues.…
Something happened this weekend that reminds us all that we should not only appreciate the ultimate sacrifices made by our brave men and women fighting for our freedom, but also take time to thank the living and show our appreciation for all that they have done to help us achieve our successes. The incident I…
In the gym of my daughter’s high school (Northern Valley Old Tappan-NVOT), there is a banner that reads- Welcome to NVOT-Where sportsmanship is an expectation. So please let the players play. Let the coaches coach. Let the officials officiate. Let the spectators be positive. This sign caught my eye because all too often I see…
There are three Strategies you can start to employ today that will generate a significant increase in sales revenues in a very short period of time. Some of these strategies you will intellectually understand and know already. The key is to go beyond your intellectual comprehension and identify whether or not your tactics are in…
You know the old saying “if you have nothing nice to say about somebody then say nothing at all”! Well, here’s a new saying: “If you don’t have your facts in order, don’t bother marketing to your audience”! Just like saying something bad can turn people off, so can saying something stupid and untrue in…
Instead of concentrating on being more successful, work on increasing the velocity in your efforts on a daily basis. What is velocity? It is the ability to get more done in less time. It is about gaining speed, power and momentum in your actions to achieve your goals in less time than originally anticipated. Granted…
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Welcome to Periscope! Periscope is a new app offered by Twitter that allows people to live stream video to their clients, followers and the world. I am now broadcasting on Periscope a few times a week to communicate with you, our clients, tips on how to grow your business. To get this FREE service, simply…
Read MoreThis is a guest post by my friend, award-winning speaker and leadership author, Eric Chester “We’re adding a little something to this month’s sales contest. As you all know, first prize is a Cadillac El Dorado. Anybody wanna see second prize? Second prize is a set of steak knives. Third prize is…you’re fired.” In the 1992…
Read MoreWatch this powerful 2 minute video regarding the most powerful skill you can use to dramatically increase your sales and market position. Share your comments on what you do to become invaluable to your clients and keep the competition out! Learn how to become part of the Inner Fabric of your customers with Lead, Sell…
Read MoreLearn how to dramatically grow your market share and sales through powerful alliances. This video blog will show you the alliances you need to cultivate and how to do so. Ron Karr shares a real life case story on how he was able to rally the troops, both internal and external, in order to save…
Read MoreGetting people to accept your point of view or proposals depends on how well you portray confidence to the person that you are trying to influence. To close more deals and get people to do what you are asking, learn the mindsets from which you need to operate!
Read MoreWant to Increase Your Level of Influence in All Areas of Your Life? Watch this video and avoid common catch phrases that will demotivate people from acting on your ideas. Please leave comments on the phrases you hear that just irritate you.
Read MoreThe secret to you closing more business lies in your energy and thoughts! Last week I had to call back a senior executive of a client who hired me to speak to his team last September. The speaking engagement went very well and he wanted to talk to me about a bigger project. On the…
Read MoreTim Seale, president of Timber Trading had built a successful wholesale lumber business. However, he realized there was going to be a limited premium that customers would be willing to pay to a middleman to facilitate deals between lumber yards and mills. The only way he would remain profitable was to add value to the…
Read MoreJustin Bieber is by far the biggest teen sensation today and for that matter one of the biggest stars of all. At the ripe old age of 17, you may be wondering how he achieved this phenomenal success. Truth be told, he did it the old fashioned way; a lot of hard work coupled with…
Read MoreThe key to your success is the ability to influence others to accept your ideas, requests, etc. The good news is everyone has the capacity to influence others. All you have to do to harness the capacity is remove three self imposed obstacles that usually get in your way. First obstacle is your belief that…
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