Over the holidays, my family and I went to our usual vacation spot, the Marriott Aruba. This is the first year we went over the Christmas vacation and it was the busiest we have ever seen it. It was so crowded people started lining up at 5:00am waiting to reserve their pool and beach chairs. … Continue reading The Value of Sales Extensions
This past weekend my wife and I went shopping with our daughter at a mall and stopped in the Build a Bear Workshop. This store has the right sales approach. We are going to break their sales model down into simple elements that relate very well to The Titan Principle. The Build A Bear Workshop … Continue reading It’s Time to Build a Bear
Facts: You need to make quota! You need to get your manager off your back! You need to make bonus! You need to pay your mortgage! You need to buy new clothes! You need to buy a new house! You need to send your kids to college! Okay, you get the point. You have needs … Continue reading It’s Time To Change Your Focus!
Harvey Dorfman, Author: Mental Game of Baseball “Fear is a sign of intelligence… Whats wrong is fearful behavior” Harvey Dorfman, consultant to some of baseball’s elite teams and players, tells a story of former Oakland A’s star relief pitcher Dennis Eckersley. “Dennis admitted he was scared silly every time he pitched, afraid of humiliation and … Continue reading Harvey Dorfman
Okay, the market is down 20% in a few short weeks. People are being laid off and companies are cutting back. So what! While business may not be booming like it was a couple of years ago, people are still buying. The world goes on. The question is are they buying from you? In markets … Continue reading Who Says People Are Not Buying?
This Memorial Day Weekend, I had the pleasure of attending the Bar Mitzvah of a very special young man, Joshua Feldman. Joshua is special because at the ripe old age of 13, he gave a speech that literally left everyone stunned—a speech that moved the entire congregation and left all of the adults with a … Continue reading 3 People and a Corned Beef Sandwich
Recently we solidified a new contract with a client whom I started talking to in 1996. Prior to the agreement, there were 62 points of contact with this client. Over the course of 5 years, 62 points of contact did require a moderate use of my time, even though many of these contacts were voice … Continue reading Increase Your ROI Through Referrals
Who says you can’t make money attending cocktail parties? Just ask Debbie Rearley, a Titan sales executive for the Crowne Plaza Times Square Manhatttan hotel. A few months ago, Debbie met an executive of a major retailer at a cocktail party. In their conversation, the retailer talked about the need for space to interview associates … Continue reading Cocktails Anyone?
Recently I stopped into a cellular store to inquire about a new hands free-system for the car. The salesperson is paid on commission. After checking to see if the item is in stock, the salesperson informed me it wasn’t and suggested I call back in a few days to see if it is in. Do you … Continue reading Whose Call Is It?
Buzz Marketing is the latest fad being talked about. The idea is to use a handful of carefully chosen trendsetters in a community to act as “influencers”. For instance, you can call up your friends or associates and act as an influencer regarding a product or service you highly recommend. If the pitch is done … Continue reading Catching a Buzz!