Vulnerability Sells

Remember the show Columbo that featured a detective (Robert Falk) who was very successful by using his vulnerability?   When he had an inkling of who the guilty party was, he would speak to them and then say something like “forgive me, but I am not that smart a man and I really don’t understand how … Continue reading Vulnerability Sells

Validation Sells

If you are a leader or a sales professional, consider that validation is an extremely powerful tool for getting your point of view accepted. I have learned in working with CEO’s that they value validation of current strategies as much as suggestions of what they could do better. You want to position yourself as a … Continue reading Validation Sells